Our Journey

Model One meets the Cartier Santos - a fit and finish study

Model One meets the Cartier Santos - a fit and ...

1. Intro: The key principle behind Unidesign and Model One specifically is the outstanding fit and finishing. For us, fit and finish is a critical design element. It can either...

Model One meets the Cartier Santos - a fit and ...

1. Intro: The key principle behind Unidesign and Model One specifically is the outstanding fit and finishing. For us, fit and finish is a critical design element. It can either...

Model One vs Christopher Ward the Twelve & Tissot PRX

Model One vs Christopher Ward the Twelve & Tiss...

Do you ever wonder why luxury watches usually have this "luxury" feeling about them? Like when you have those watches in your hands, you may not know anything about the brand,...

Model One vs Christopher Ward the Twelve & Tiss...

Do you ever wonder why luxury watches usually have this "luxury" feeling about them? Like when you have those watches in your hands, you may not know anything about the brand,...

The Starting Point

The Starting Point

Ever felt frustrated when you see a watch you really like online, just to find out it will cost you an arm and leg (and maybe 10 year wait)? I did....

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The Starting Point

Ever felt frustrated when you see a watch you really like online, just to find out it will cost you an arm and leg (and maybe 10 year wait)? I did....

1 comment
The Case

The Case

A fun tidbit: The shape of the case (and its arrow hands) also loosely resembles the Big Ben, the most famous clock in the world. 

1 comment

The Case

A fun tidbit: The shape of the case (and its arrow hands) also loosely resembles the Big Ben, the most famous clock in the world. 

1 comment
The Themes

The Themes

One of my design principles is to have our watches tell the story about our beautiful world. The first batch of the Model One will come in 3 colors.  Our colors...

The Themes

One of my design principles is to have our watches tell the story about our beautiful world. The first batch of the Model One will come in 3 colors.  Our colors...